WARM or Monitor Latino: which one tracks your radio airplay?
Monitor Latino monitors radio across Latin America, publishes charts, and adds venue monitoring, digital analytics and promotion to radio programmers. WARM tracks radio airplay worldwide for anyone who signs up. Here is how they compare, using what each company publishes.
| Feature | WARM | Monitor Latino |
|---|---|---|
| Coverage | WARM: Radio: 21,000+ stations in 160+ countries | Monitor Latino: 3,000+ stations in 21 countries, monitored in real time with AI (Monitor Latino's figure) |
| Beyond radio | WARM: Radio only | Monitor Latino: Bars, restaurants and gyms; ad spots and mentions; Spotify, TikTok, YouTube and Shazam metrics |
| Promotion | WARM: No. WARM monitors; it does not promote | Monitor Latino: RadioNotas mailings to radio programmers, and campaigns on TikTok, Instagram and Facebook |
| Charts | WARM: Weekly genre charts ranked by airplay | Monitor Latino: Charts updated in real time, and rankings by country, city and genre |
| How you start | WARM: Free trial: 5 songs for 30 days, no credit card | Monitor Latino: Book a free demo |
| Prices | WARM: From €15 a month for 2 songs, billed monthly or yearly | Monitor Latino: Not published on the pages we read |
Monitor Latino figures are as published on its own website, read on 2 November 2026: Monitor Latino homepage (Spanish), Monitor Latino radio monitoring (Spanish), Monitor Latino for artists (Spanish). Products change; check their current pages before you decide.
Where Monitor Latino is stronger
- Depth in Latin America: 3,000+ stations in 21 countries, by its own count.
- Venues, ad spots, and streaming and social data next to radio.
- Promotion to radio programmers from the same company, and use by SACM, SAYCO and SGAE, by its own account.
Where WARM is stronger
- Radio in 160+ countries, for songs that travel beyond Latin America.
- Prices on the website, and a free trial you start yourself instead of a demo.
- Every play with its station, city, start time and duration, in PDF and CSV reports.
The short answer
If your work is Latin American radio, with promotion and digital campaigns from one company, Monitor Latino is built for that. If your songs travel beyond the region, or you want to see prices and start today, WARM is.
Free trial: 5 songs for 30 days. No credit card required.